SEMA ACQUIRES OFF-ROAD INDUSTRY PILLAR ORBA

Written By ORBA-SEMA

August 26, 2025 | SEMA Acquires ORBA

-- The new partnership supercharges the aftermarket industry leader’s support of off-road industry’s business and advocacy needs --

-- The new partnership supercharges the aftermarket industry leader’s support of off-road industry’s business and advocacy needs --

Washington, D.C. (August 26, 2025) The Specialty Equipment Market Association (SEMA), the leading organization for the automotive aftermarket industry, today announced the acquisition of the Off-Road Business Association (ORBA), a leading a 501(c)(6) organization dedicated to representing businesses and professionals in the off-road and powersports industries (motorcycles, ATVs, side-by-sides, snowmobiles).

Off-road products and services are the largest and fastest-growing segment of the automotive aftermarket industry. This acquisition enhances SEMA’s ability to support the advocacy and business needs of the off-road and powersports communities and the innovators who sell their products to millions of enthusiasts nationwide.

To read the full press release CLICK HERE

Want to learn more about SEMA? Check out www.sema.org

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